Strong values
The Manufacture CLUIZEL wishes to affirm its values, its individuality and its belief that a good product is the result of beautiful raw materials skilfully worked by hand.
MASTERY
The Manufacture CLUIZEL transforms selected cocoa beans into exceptional, distinguished and aromatic chocolates with a lengthy finish. From this perspective, as well as mastering the professions of confectioner and chocolatier, the Manufacture has become one of the very few Cacaoféviers® in the world.
INVENTIVENESS
This inventiveness is present every day, whether in being equipped with new technologies to improve production processes or in developing new products to surprise gourmets all over the world.
GENEROSITY
Generosity is an important value for the Cluizel family who own 100% of the Manufacture. This value is also found in the desire to commit to a sustainable development process with the cocoa farmers, as well as through the sharing and passing on of know-how during training workshops designed for professionals or individuals.
SINCERITY
The teams at the Manufacture make the effort to work with sincerity and passion every day, to create chocolates that will delight you. The choice of raw materials is key, and MICHEL CLUIZEL chocolates have been certified as using “Noble Ingredients” since 1999. Similarly, the Manufacture wishes to enter into a sustainable relationship by creating genuine partnerships with the cocoa farmers.
The Manufacture CLUIZEL: a family history since 1948. The history of the company began 70 years ago, when Marcelle and Marc Cluizel, both former pastry chefs, decided to start making chocolates at their house. Their son Michel, then 16, soon joined in with the adventure. This 100% family business is now managed by the founder’s grandson, Marc Cluizel, who alongside his two sisters, champions the company’s values more than ever: Mastery, Inventiveness, Generosity and Sincerity.